Programme Type:

Course Overview

Our marketing students have tremendous opportunities to gain the knowledge and skills necessary for employment in a variety of work settings. Our hands-on approach to teaching and learning, and the use of live clients throughout the course will provide you with the topical skills and experience that you can apply to the wide range of career options as graduates. Our graduates have been employed by companies such as 3M, Apple, the BBC, Harley-Davidson, McLaren, Unilever, Barclaycard, Ben Sherman, British Airways, Hewlett Packard, IBM, Sara Lee, Radox, the National Trust, Wrigley and Microsoft.

Key features

  • Marketing is a driving force behind business. Our course acknowledges the multi-faceted dimensions of the marketing discipline which will ensure that you have the comprehensive knowledge needed for a career in marketing. 
  • Employability is embedded into all aspects of the course whether it is through the use of live client briefs to demonstrate application of theory or dedicated sessions and events in partnership with our Careers Service.
  • As marketing has evolved, we have recognised the need to embrace change and address this within the programme. The course offers a digital and social media marketing pathway to allow you tailor your degree to your career goals.

  • Distinguish yourself professionally with an accredited degree – this course is accredited by The Chartered Institute of Marketing, The Institute of Data and Marketing and works with The Market Research Society. Receive maximum exemptions from the Chartered Institute of Marketing’s Postgraduate Diploma in Marketing.
  • To enhance the employability of our students we work with key professional bodies within marketing such as the IDM/DMA, MRS and CIM by ensuring that the subjects are relevant and up to date, providing opportunities for professional certificates and scope for future professional development. As part of the degree we provide opportunities to attain:
    – IDM Certificate in Digital Marketing
    – MRS Certificate in Market Research
    – CIM Graduate Gateway

Entry Requirement 

Academic Requirements:

UCAS tariff

104 - 120

A level: 104-120 points from a minimum of 2 A levels. This course considers general studies.

BTEC: 18 Unit BTEC Extended Diploma: DMM in any subject.

BTEC National Diploma modules
If you hold a BTEC qualification it is vital that you provide our Admissions team with details of the exact modules you have studied as part of the BTEC. Without this information we may be unable to process your application quickly and you could experience significant delays in the progress of your application to study with us. Please explicitly state the full list of modules within your qualification at the time of application.

Access: Pass a named Access to HE Diploma in any subject with at least 33 credits at merit/distinction.

IB: 26 - 30 overall to include 4 at any subject at Higher Level.
English and Maths accepted within: Higher Level = 4 Standard Level = 5

All applicants must have GCSE (or equivalent) mathematics and English at grade 4/C or above.

Short of the entry requirements for this course? Don’t worry you may be eligible for a foundation year to prepare you for possible entry onto this course for the following year.

English Language Requirements:

The following Secure English Language tests (SELTs) are Home Office (UKVI) approved and accepted by the University of Plymouth and the University of Plymouth International College (UPIC). The scores required have been increased from the UKVI minimum specified scores to meet University requirements.

  • IELTS (Academic)
  • Trinity College London ISE (only a SELT if taken in the UK)
  • LanguageCert International ESOL 
  • Pearson PTE Academic

A SELT must be taken at an approved UKVI center.

The other tests and qualifications listed here have been deemed acceptable by the University of Plymouth and UPIC to meet our entry requirements and UKVI requirements for study at RQF 6 and above. 

Please note that these tests and qualifications are not SELTs.

When studying on a pre-sessional course or course below RQF 6, a SELT is a mandatory requirement set by UKVI. 

If studying at RQF 6 level and above, the University is permitted to accept other qualifications that we deem meet UKVI and our requirements.

Fees

Home Fee: £9250
International Fee: £14200  
Part time (Home) Fee: £770


This information was accurate on : 27/04/2021
Please contact us for more information about this courses

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