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The bachelor program in Business Administration with a concentration in Marketing Communications aims to provide a solid background in all areas of Business Administration and more specialized knowledge in Marketing Communications.
In line with the University of Nicosia’s philosophy of providing comprehensive general education and specialized knowledge and skills, the program offers students the opportunity to combine learning in a wide range of academic disciplines with business-related areas and to develop their critical thinking, communication, and creativity skills. It aims to develop students individually and academically and to prepare them to work ethically in a changing multicultural environment. The variety and range of courses offered, as well as the culture of open discussion that characterizes the university contribute to the comprehensive education of the students.
More specifically, the general objectives of the program are to:
Develop expertise in key areas of Business Administration including Entrepreneurship, Strategy, Accounting, Finance, Marketing, and Information Systems.
Highlight the changing nature of business and the importance of understanding the global business environment.
Provide an understanding of the ethical issues arising from business decisions and the importance of making reasoned decisions, recognizing the complexity and diversity of the environment.
Develop leadership negotiation, communication, and English language skills.
Provide a basic knowledge of Mathematics, Statistics, Research Methods, and Information Technology.
Offer the option of choosing diverse courses from other fields that interest students.
Develop critical thinking and problem-solving skills.
Improve research, writing, and presentation skills.
Career Prospects
Graduates can work in any area related to Business Administration such as General Management, Banking, Sales, Business Consulting, Financial Analysis, Meeting, Convention and Event Planning or choose a career more related to Marketing. Graduates may also choose to set up their own business.
Entry Requirement
Admission Requirements:
The minimum admission requirement to the programme of study is a recognized High School Leaving Certificate (HSLC). Students with a lower HSLC grade than 7.5/10 or 15/20 or equivalent depending on the grading system of the country issuing the HSLC are provided with extra academic guidance and monitoring during the first year of their studies.
Graduation Requirements:
The student must complete 240 ECTS and all programme requirements.
A minimum cumulative grade point average (CPA) of 2.0 is required. Thus, although a ‘D-‘ is a PASS grade, in order to achieve a CPA of 2.0 an average grade of ‘C’ is required.
English Language Requirements:
The list below provides the minimum English Language Requirements (ELR) for enrollment to the programme of study. Students who do not possess any of the qualifications or stipulated grades listed below and hold IELTS with 4.5 and above, are required to take UNIC’s NEPTON English Placement Test (with no charge) and will receive English Language support classes, if and as needed, from UNIC’s International Gateway Centre (IGC).
TOEFL – 525 and above
Computer-based TOEFL – 193 and above
Internet-based TOEFL – 80 and above
IELTS – 6 and above
Cambridge Exams [First Certificate] – B and above
Cambridge Exams [Proficiency Certificate – C and above
GCSE English Language “O” Level – C and above
Michigan Examination of Proficiency in English (CaMLA) – Pass
Pearson PTE General – Level 3 and above
KPG (The Greek Foreign Language Examinations for the State Certificate of Language Proficiency) – Level B2 and above
Anglia – Level B2 and above
IEB Advances Programme English – Pass
Examination for the Certificate of Proficiency in English (ECPE) Michigan Language Assessment by Cambridge Assessment English & University of Michigan – 650 average score for ALL skills and above
Fees
Yearly Tuition (for 60 ECTS): 9120
This information was accurate on : 28/01/2021 Please contact us for more information about this courses
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