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he MA in Media and Public Relations will provide you with a thorough understanding of the principles and practice of public relations by examining the structure of the PR sector and offering insights into the way in which the industry works.
The course covers the history and development of public relations in different parts of the world and provides a theoretical framework for analysing this rapidly changing profession.
You will examine classic and emerging PR strategies and the use of research to inform PR campaigns and to measure their effectiveness, as well as their wider social impacts. You will look in depth at successful and effective PR campaigns and at the structural relationships between PR and the media. You will consider how commercial businesses and non-governmental organisations use PR techniques to advance their objectives.
Entry Requirement
Academic Requirements:
2:1 degree in a relevant subject, or equivalent professional qualification.
We can give special consideration to you if you have significant work experience in a relevant field.
English Language Requirements:
IELTS 6.5 or equivalent. If your first language is not English, you may need to provide evidence of your English language ability. If you do not yet meet our requirements, our English Language Teaching Unit (ELTU) offers a range of courses to help you to improve your English to the necessary standard.
Fees
UK/EU Student Fee:.
MA: £8190
International Student Fee:
MA: £18175
This information was accurate on : 26/03/2021 Please contact us for more information about this courses
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