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The BA (Hons) Marketing course provides students with the fundamental academic and vocational skills in marketing and business principles through a variety of innovative teaching and learning methods. Assessments include a combination of examinations, projects and assignments, including an independent project dissertation in the final year.
Comprehensive and in-depth modules, in addition to actual case studies and relevant organizational context, add exceptional value to this programme. Co-operative placements with key industries also provide an excellent platform for students to not only gain industrial experience but also to enable them to broaden their horizons as well as apply their theories to practice.
Entry Requirement
Academic Requirements:
UCSI Foundation year
Pass, with a minimum CGPA of 2.0
STPM
Minimum 2 principals (C) (CGPA 2.0) in 2 subjects and pass in Mathematics and English at SPM Level
A-Level
Minimum 2 principals (E)
UEC
Minimum 5 credits (B6) and pass (C8) in Mathematics and English
National Matriculation
Minimum CGPA of 2.0
International Baccalaureate (IB)
Minimum score of 26 points in 6 subjects
Canadian Pre-U
Minimum average of 60% in 6 subjects
AUSMAT/HSC/ SACE/TEE/WACE
Minimum average of 60% in 5 subjects
Other qualifications deemed equivalent to STPM/A-Level by Malaysian Qualifications Agency
Minimum overall average of 60%
Diploma (business-related)
Minimum CGPA of 2.0
Other equivalent qualifications
To be reviewed by the faculty on a case-to-case basis
English Language Requirements:
Minimum B+ in the English Language subject at SPM or Minimum A2 in UEC level or Minimum C in SPM English Language 1119/ O Level English/ IGCSE or MUET Band 3. If English language requirements are not met, applicants will be required to take the Basic English and English Foundation for in-sessional academic enhancement concurrently with the programme.
Applicants who have an academic qualification from a higher learning institution that uses the English Language as a medium of instruction can be granted an exemption from the University English requirements and MQA requirement.
IELTS minimum Band 5.5
TOEFL (Internet-based) minimum 46
Cambridge English Qualification and Test minimum score of 160
Pearson Test of English minimum score 51
MUET minimum Band 3
In the event that the English Language Requirements are not met, the student may be required to undertake additional English module(s) prior to or concurrently with the undergraduate programme, based on the University’s decision.
International applicants who do not meet the respective academic programme’s English Language Requirements will need to improve their proficiency by enrolling on the English for Tertiary Education programme (R/KJP/00920-00929).
Placement into the various levels of English for Tertiary Education programme depends on the English Language qualification students have at the point of admission and/or the outcome of the English Placement Test.
The applicants who have met the respective academic programme’s English Language Requirement may be advised by Faculty to improve their proficiency by undertaking additional English proficiency courses.
Fees
Local Students: RM 69620 International Students: RM 79900
This information was accurate on : 01/04/2021 Please contact us for more information about this courses
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