Programme Type:

Course Overview

The course focuses on the management of the whole business analytics process, from the identification, integration and ‘cleansing’ of data, through various forms of data analysis, to the visualization and presentation of results and their incorporation into decision-making. Throughout these stages, there is a strong focus on governance and ethics, on the one hand, and the management of the underpinning resources and infrastructure on the other.

Throughout the course, the focus is on the practical application of the skills that you learn. Assessment is mainly based around small business analytics projects that enable you to test your knowledge against authentic business problems, using real data and deploying cutting edge techniques. While a solid understanding of the application of data science techniques forms a major strand of the course, you will develop a much wider, critical understanding of data management, including the whole data life cycle – from creation and storage, through integration and manipulation, to deletion – and the use (and misuse) of data in decision-making. 

Entry Requirement 

DEGREE CLASSIFICATION

Bachelors degree - 2.1 or equivalent

DEGREE SUBJECT

A social science degree (e.g., economics, psychology, business, management or marketing) with a substantial quantitative element, or a science discipline degree (e.g., maths, physics, or computer science). Additionally, you will have a strong interest in data analysis and the use of analytics to resolve business and management problems. You should feel comfortable with data handling and statistics. You should also feel confident in your verbal and written communication using words, numbers, and images.

Fees


This information was accurate on : 24/05/2022
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