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The marketing course teaches you the latest trends and challenges in the advertising industry and thus combines business and management principles with important topics in the advertising industry.
Whether digital marketing, corporate communications, or live communication with the Marketing Bachelor you will study with the finger on the pulse. If you study Marketing, your studies are characterized by compulsory internships in Germany with an international dimension or compulsory internships abroad. In addition, workshops, consulting projects and experienced lecturers from business enable you to study with a strong focus on practice.
Are you interested in brand and communication management, social media, and public relations? The marketing course qualifies you to become a valuable specialist and manager in marketing.
The combination of basic lectures in management (business administration, economics), soft skills (personal and social competencies), foreign languages , and industry-specific topics such as media management, e-commerce, public relations, or live communication enables you to receive sound management training with individualized skills Priorities.
By choosing between the:
International Trail with a second foreign language (Spanish or French) or
the Global Economy Trail with international economic topics you can tailor the course even more individuals to your personal interests.
Entry Requirement
In order to begin studying at the International School of Management, you must first register online for the online admission procedure. You will then receive an invitation letter from us, including an application form and a checklist of the documents still to be submitted.
Evidence is required for admission to the course:
A successfully completed high school diploma or
A successfully completed specialist baccalaureate (school and practical part) or
A professional qualification (e.g. master craftsman's certificate),
Language skills (at least level B2) of the respective language of instruction (German or English),
The submission of the application documents
Participation in a multi-level entrance test (written and oral) required.
Applicants who need a visa for Germany and do not yet have a (student) visa must apply by the following date of the respective year:
Summer semester: until December 15th
Winter semester: until October 16
Fees
Tuition fees per semester:
€ 5180 in Dortmund Cologne Stuttgart and Berlin
€ 5480 in Frankfurt / Main Munich and Hamburg
Enrollment fees:
EU students: € 600
Non-EU students: €1500.
This information was accurate on : 27/01/2021 Please contact us for more information about this courses
A buoyant economic field, the luxury brand management industry is not only seeking skill sets but also and above all, people-oriented skills taught to Vatel students in their courses..
The International Wine & Spirits Management specialization targets students who would like to work in hotels or restaurants where wine and spirits make or break their reputation, work in the wine and spirits realm or complete their own knowledge..
The Entrepreneurial Management specialization aims to train professionals in tourism and hospitality in issues related to the entrepreneurial spirit and who know how to make the right decisions to ensure their competitive advantage in the marketplace..
The Resort Management specialization is aimed at professionals in the hospitality industry who want to have careers in complex structures including spas, golf courses, theme parks, etc, where constraints are often exacerbated by their locations (in a desert, a savanna, on an island, etc.)..
Offered by the Kogod School of Business, the Leadership and Management (Minor) provides coverage of leadership and management issues in business and other organizations and contexts..
A degree in Quantitative Analysis of Markets and Organizations (QAMO) teaches you to apply economics to business problems with an emphasis on game theory and econometrics..
Faced with changing markets, dynamic technologies, globalization and
increasingly diverse work forces be prepared to meet a multitude of challenges and opportunities..
Businesses competing in the global marketplace require competence and expertise in the areas of operations and supply chain management to be successful and sustainable..
The Nonprofit Administration major is designed for students aspiring to enter the fields of nonprofit management and human services and for those currently employed in these areas..
The Public Safety Management major is designed to equip public safety officials with additional management and communication skills to address the needs of their urban constituents. .
Develop into the business leader you are destined to become with a degree in Management. You’ll learn how to lead others in dynamic, constantly changing work environments through flexible and responsive action..
Marketing is a creative, fast-paced industry. Our faculty will help you get inside the mind of prospective customers so you’ll know how to promote, develop, and sell products to them. Remember, without a plan, there is no sale!.
The Bachelor of Science in Event Management program provides students with the theoretical and practical tools to become leaders in the fast-paced and rewarding event industry. .
Entertainment Management Program will immerse students in the business side of entertainment in the key areas of design, engineering, operations, finance and marketing to equip them to identify, create and manage successful entertainment products. .
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The Senior Living Management Bachelor of Science degree is an interdisciplinary program that combines the art and science of Hospitality Management with Aging Studies and Health Care Management. .
Marketing is to understand market segmentation and targeting, consumer behavior, marketing research and ethical considerations in marketing, relationship management, strategic planning, and global marketing..
The marketing analytics concentration is designed to equip students with the practical knowledge and skillsets necessary to make data-driven decisions..
Companies recruiting LSU marketing majors often place special value on students who have a professional sales background as it reduces their training time and costs..
Combine your interests in solving business problems, learning new technologies and working with people to create a successful career in management information systems..
From market research and product design to advertising and sales, marketing is the process of planning and executing the distribution of ideas, goods and services..
The Risk Management and Insurance major prepares individuals to plan, manage, and analyze the financial and monetary aspects of the insurance industry..
Through SLU's School for Professional Studies, you will learn to administer aid and assistance to others, helping to ensure the resilience of your community in the face of disasters large and small. .
Coursework offers a unique combination of in-demand technical and soft skills so you can develop as a leader capable of identifying problems, motivating employees, and implementing change. .
Learn project strategy, contract management and project management math as you pursue industry certifications with the Bachelor of Science in Project Management program..
Effectively leading and managing workers is one of the critical challenges for organizations and can be the basis of a sustained competitive advantage..
At the Sawyer Business School, you'll learn how to create effective integrated business strategies that include marketing, publicity, research, and advertising..
At UAB, you can learn the skills to manage small teams to large companies and how those skills can be applied to middle and senior management positions..
The basic curriculum is designed to thoroughly acquaint Marketing majors with the broad field of marketing and to allow focused study in narrower subfields, depending upon the students' interests and aptitudes. .
The Communication Studies - Organizational and Leadership Communication sequence enhances communication knowledge, understanding, and skills for enhancing organizational relationships..
This degree explores countryside management from a wide variety of perspectives, to equip you with a balanced overview of the competing interests on the countryside..
Our accredited Urban Planning degree allows you to explore the forces that shape our cities and neighbourhoods and help lead the debate about their future.
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With a degree in Events Management from the University of Stirling, you’ll be equipped to step into this exciting industry and apply your knowledge in a wide range of areas..
BA (Hons) Advertising and Marketing Communications is a pioneering course that offers students the knowledge and practical skills to build a career in the dynamic and creative industry sector..
Victoria College of Hotel and Tourism Management (VCHTM) is one of the leading educational institutions with more than 20 years of tradition to train and develop professionals in the fields of tourism and hospitality. .
Students are prepared for successfully entering the business world through the various experiences of obtaining a double-degree abroad and taking on internships during each year of the programme..
In addition to the classic hotel sector, this includes the hospitality industry as well as adjacent industries, such as amusement parks, casinos, or airlines, and service providers such as hospitality consulting or IT service providers..
They have a great opportunity to study commercial companies and economic organizations, to understand and predict market processes and to learn about consumer behaviour. .
If you have strong verbal and written communication skills, you are vigilantly observant and up-to-date on what is happening in the world of business, and interested in the concept and operation of commerce and marketing.
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If you are open-minded, creative, versatile, and well-informed; somebody who is interested in personal communication, traveling, have good problem-solving and organizational skills, and enjoy learning foreign languages.
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In the Tourism & Event Management Bachelor, the focus is on the international orientation and the practice-oriented communication of the course content. .
The bachelor program in Business Administration with a concentration in Human Resource Management aims to provide a solid background in all areas of Business Administration and more specialized knowledge in Human Resource Management. .
The bachelor program in Business Administration with a concentration in Management aims to provide a solid background in all areas of Business Administration and more specialized knowledge in Management..
The bachelor program in Business Administration with a concentration in Marketing Communications aims to provide a solid background in all areas of Business Administration and more specialized knowledge in Marketing Communications. .
The BBA Marketing programme aims to provide students with a comprehensive and holistic understanding of the core marketing principles, concepts, tools, trends and developments in modern marketing theory and practice.
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The degree programme sets out to provide our students with a fundamental and broad understanding of the complexities of the tourism, leisure, and events industry..
The BA (Hons) Marketing Management program offers the necessary qualifications to those who want to develop professionally in the field of Marketing and Communication..
The "industry" of Hospitality and Tourism is one of the most dynamic, and fastest-growing every year. This development brings many career opportunities to executives with the right supplies. .
The main goal of the program is the consolidation of specialized knowledge and the forging of vital employment skills, which are a career passport in international shipping. .
This is a cutting-edge programme designed primarily to prepare students for employment at the executive management or marketing level in business and at the same time provide students with a foundation for either further study or starting their own business venture.
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The BA (Honours) in Business Studies with Travel and Tourism Management will appeal to students who wish to pursue a management career in the travel and tourism industry. This programme is continually updated and developed to meet industry needs..
The aim of this new programme is to prepare students for a variety of supervisory positions in the hospitality industry, which provide either food, beverage, or accommodation services. .
An understanding of the context, nature, role, and significance of management activities undertaken by managers of Human Resource Management (HRM) in a range of organisations.
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Knowledge and skills in handling financial products, product development, and working within the rapidly changing Global Banking and Finance Industry.
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During your studies, you will learn the latest and most successful management techniques and gain the necessary knowledge and skills to lead an automated workplace. .
The hospitality industry encompasses a diversity of fields within the service industry, including hotels, resorts, restaurants, event planning, theme parks and others from the tourism industry..
The programme aims to provide a broad understanding and appreciation of organisations as well as skills in basic Human Resource Management functions.
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This programme takes you beyond the traditional advertising major, as the curriculum incorporates business, marketing, and management perspectives into advertising..
The primary aim of the Bachelor of Information Technology (Hons) Data Analytics is to produce graduates with an understanding of the business challenges of an enterprise, and the ability to conceive and manage solutions that are increasingly data-driven. .
The programme is developed to be industry-focused so that graduates can function effectively as active professionals and are able to promote tourism at different levels – local and worldwide. .
Our new innovative Bachelor of Digital Enterprise Management (Hons.) programme combines both management and IT courses in order to equip students with high-demand expertise needed for the future labour markets and business needs..
The Hospitality Industry comprises various categories within the service industry, which includes lodging, food, travel and tourism, event planning as well as related business areas that make up the hospitality industry.
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Tourism is one of the fastest-growing industries in the Asia Pacific region, and so many exciting opportunities in managing and developing tourism and hospitality businesses arise. .
The BA (Hons) in International Tourism & Hospitality Management (Top-Up) provides an opportunity for students with prior related qualifications to engage in a one-year programme leading to an Honours level award. .
The Department of Management offers a comprehensive and dynamic program leading to the Bachelor of Science in Management, which integrates multidisciplinary approaches to teaching and learning, utilizes the latest business and economic theories along with providing practical exposure to its students through real-life case studies and analysis of actual business data and presentations..
The program provides students with a wide range of knowledge in the various functional areas of business, as well as prepares them with comprehensive knowledge of successful management of the marketing mix. .
The BSBA (Major in Human Resource Management) provides students with tools and knowledge valuable to any business and with practice in developing skills such as teamwork, analysis of numerical data, and communicating in writing and orally..
The BSBA (Major in Marketing) exposes students to the latest research and theory in global and multicultural marketing and examines research-driven strategic advertising and promotion based on established analytics..
If you’re already working in security, or want to break into the field, this flexible BSc (Hons) Risk and Security Management distance learning degree course will give you the skills, knowledge, and experience to take on ambitious roles and realize your potential.
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You will develop key industry experience through our excellent work placements. We have wide links with national and local construction-based companies.
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The ownership and management of urban real estate is an ever-growing business. Our Real Estate degree prepares you for a career as a chartered surveyor. .
Whether you’re preparing for an important business meeting or wedding reception, learn to create memorable experiences for customers through this degree program..
Transform your entrepreneurial vision into a comprehensive business plan by learning fundamentals and best practices in our BA in Business Administration program..
Develop an understanding of marketing concepts and functions, we all as the processes used to anticipate and satisfy customers' product needs and wants.
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With a Human Resource Management degree from Saint Leo, you can become an expert in any organization’s most important asset—its employees. HR professionals play a key role in finding and retaining top talent..
With a degree in international hospitality management, you will experience all the perks of a profession, global in reach and multidisciplinary by nature..
With a BA Marketing degree from Saint Leo University, you will gain the skills to build strong consumer relationships and brand loyalty in the 21st-century global economy. .
Learn how to evaluate and manage the entire production flow of goods or services, from raw components all the way to delivering the final product to the consumer.
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As organizations are becoming increasingly complex, the role of human resource management has never been more vital. In this degree, you’ll study the factors that shape the way people work, and the skills you’ll need to become a great manager.
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This innovative, internationally focused programme will help you develop the necessary business acumen to pursue a successful career as an entrepreneur, or in a multinational organization..
You will then specialise in Human Resource Management through core specialist modules. You'll also have the flexibility to choose additional optional modules related to your interests and career aspirations..
Quantity surveyors manage the commercial aspects of construction and civil engineering projects, from the initial calculations to the final figures. Their aim is to minimise costs and enhance value for money, delivering projects to the required quality and on time..
The Bachelor of Business Administration in Oil & Gas Management is in fact, the first-of-a-kind programme in Malaysia that addresses Oil and Gas from the business administration and management perspective. .
The Faculty of Business & Information Science develops both academic understanding and practical skills required for career development in various industrial and energy sectors..
The BA (Hons) Marketing course provides students with the fundamental academic and vocational skills in marketing and business principles through a variety of innovative teaching and learning methods. Assessments include a combination of examinations, projects and assignments, including an independent project dissertation in the final year..
Logistics management has become increasingly significant in businesses today and has evolved in many ways to become a forefront strategic operations tool that propels business operations to greater heights. .
The BA (Hons) Entrepreneurship programme prepares students to acquire an entrepreneurial mindset, or the ability for students to think and act in more creative, innovative, opportunistic, and proactive ways..
This programme equips students with operational, supervisory and managerial knowledge and skills, required for modern management in the global hospitality industry. .
Hospitality Management is a programme to equip students with operational, supervisory, and managerial knowledge and skills, required for modern management in the global hospitality industry..
Event & Tourism Management is a programme that equips you with operational, supervisory, and managerial knowledge and skills, required for modern management of the business industry. .
Students get personalized attention from skilled professors in small class sizes, and gain connections to internships, career fairs and educational conferences..
The Management major is designed for those who wish to learn how to plan and organize the collection of activities, organizational infrastructure, capital and human resources involved in business processes, as well as how to staff, lead and control these processes to achieve an organizational goal..
The Marketing major is designed for those who wish to develop a thorough understanding of how to find what customers or potential customers think, how to get products across and appealing to potential customers, and how to close a deal when products and customers meet.
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Our Digital Marketer Degree Apprenticeship allows organizations to stay a step ahead of their customers' needs and develop communications to engage them in a fast-changing world..
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Management and hospitality combine with technology, computing, and data analytics to improve the guest experience and reshape the hospitality and tourism industry..
Many companies and organizations are involved in making supplies and products readily available so producers, manufacturers, and ultimately, consumers, can have them when and where they want them, and at a competitive price..
The NTID bachelor of science degree in community development and inclusive leadership is an innovative, interdisciplinary program in which students gain skills in leadership, interpersonal communication, research.
This course is designed to provide students with competencies to understand the key concepts of digital, how it has changed customer behavior, and the implications for your role and the wider business, devise.
This program is designed to integrate a framework of business and general education courses with a health care curriculum that provides graduates with the foundational knowledge to enter the health industry. .
The Bachelor of Science in Business Administration with a concentration in Hospitality Management is designed to cover the core competencies required for success as a hospitality professional..
The Bachelor of Science in Business Administration with a concentration in Project Management is designed to provide students competencies to create and manage company assignments by building budgets, assigning tasks, and scheduling workflow..
In seeking to provide the best possible education in the field of tourism, Final International University enjoys two major advantages provided by the founding partners of the University. .
The content is designed to develop your knowledge on the pivotal role the consumer plays in the design, development, management, marketing and retailing of products and services..
The major in management is designed for students who wish to develop the interpersonal and management skills they can use starting with their first professional job, as well as developing a long-term perspective and value system which will serve them their entire careers.
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FDU’s BA in Hospitality and Tourism Innovation and Excellence offers a variety of ways to meet University requirements for an undergraduate degree grounded in the liberal arts..
The program is designed to prepare students to assume managerial functions in service industries including organizations such as hotels, restaurants, resorts, entertainment complexes, casinos and assisted living facilities.
The Health Information Manager is a member of the health care team and is the person responsible for the management of health information systems consistent with medical, administrative, ethical, and legal requirements..
You will develop a detailed knowledge of travel, tourism, and the associated skills necessary for management in this evolving and dynamic sector that is highly customer-focused and media influenced..
The BSc (Hons) Management course at Ulster is an innovative and exciting degree that puts a major emphasis on personal and skills development in relation to management and leadership..
The overarching aim of the BSc (Hons) Marketing course is to provide specialist education in the discipline of marketing which will immerse and engage students in an academically challenging and stimulating educational experience..
You will be advising on the economic affordability of projects, typical development costs, procurement, tendering, contractual management, dispute avoidance and resolution, measurement and payment for completed works, ultimately striving to deliver projects within budget..
On this course, you’ll learn about the nature of events and how to design, manage and deliver them. You’ll gain invaluable practical skills running a live event and consulting with events industry partners and have the opportunity to study abroad..
This course will give you the theoretical understanding, professional experience and industry contacts you need to step into an exciting and rewarding career in public relations (PR) and marketing. .
Human resource managers are central to creating a positive workplace culture in organisation. Studying recruitment and employee relations you will develop the skills for this important role.
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Build your knowledge and skills in construction technology, processes and management to develop a successful career as a construction project manager. .
This International Tourism Management degree is for people who want to lead and shape the future of the tourism industry. We'll help you grow into a business-savvy, innovative thinker who also puts sustainability at the heart of their decision-making.
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Create truly unforgettable events. Our hands-on degree developed with industry gives you the insight, know-how and skills to become a critical, creative events professional. .
Create truly unforgettable events. Our hands-on degree developed with industry gives you the insight, know-how and skills to become a critical, creative events professional. .
This course enables you to gain an in-depth practical understanding of the role of human resource management (HRM) in today's businesses, which sets you apart in the world of graduate employment..
International shipping is a vital industry. Whether moving coffee or computers, professional international shipping managers make difficult decisions. .
The BSc (Hons) International Tourism Management degree offers you the opportunity to acquire the knowledge and skills necessary to become employable and effective tourism and business managers who can operate worldwide..
Our degree has deep industry ties and years of student feedback, which we use to shape the course and continuously adapt it to reflect current issues. .
On this pathway, you will develop a broader, rounded skillset and have the freedom to choose two or three optional modules each semester, which can be from any of the specialist pathways..
This course will help you achieve a higher level of knowledge, skills and attributes to enhance your performance in your current job and pave the way to more senior roles. .
The course is developed in line with the 2018 CIPD Professional Standards and in consultation with CIPD members, business leaders, industry experts and partner organisations from around the world..
The course aims to combine the base of Events Management theory with the opportunity to develop practical industry experience in an international market setting. .
Supply chains deliver all our products and services that we consume – they also involve operations management, logistics, procurement and project management..
This course introduces you to the world of events and promotions, where you will find yourself working in an exciting, fast-moving business environment in which adaptability is key.
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From commercial sector meetings, incentives, conferences and exhibitions (MICE) through to festivals, arts, cultural, community and sporting events, the thriving events industry in London makes the perfect place to study the management of events and entertainment..
This three-year course features a one-week long residential field trip and 900 hours of work during two academic years, so you’ll gain all the skills you need to thrive in this exciting sector – and you’ll be ready to start your career a year earlier than your competitors on four-year degrees
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This may involve work within corporate in-house design teams or external design consultancy. Design managers have strong communication, project management and interpersonal skills..
Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications.
The BA (Hons) Esports Management course will provide you with the academic expertise and contacts to help you develop an exciting professional future in this growing industry. .
This innovative and on-trend course will give you the skills, experience and insights to develop a career in the growing area of event management alongside a qualification from the CMI..
Whether you are interested in developing a career in the Global Food and Beverage sector or working in the Global Hotel industry, this course will enable you to fulfil your potential..
Over the past decade there has been a huge increase of career opportunities in the global sport sector that require graduates with the skills, attributes and experience to thrive in such a dynamic industry..
This course teaches you about the importance of motivating and managing people within a business, showing you the link between successful performance and the people you employ..
Recognised by the Chartered Institute of Marketing our BA (Hons) Marketing degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing..
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. .
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation..
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation..
If you are aiming for a career in the vibrant and growing UK and international tourism sector, this contemporary course is for you. You gain a comprehensive understanding of business concepts and models with specialist knowledge of travel and tourism.
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Tourism is a word that affects many people globally. The travel and tourism industry is a vast, dynamic industry offering a wide range of career opportunities..
Tourism is one of the world’s largest industries. International sporting and cultural events held here put the UK under the global spotlight. If you want to play a role in the future of the industry, we give you the necessary knowledge, skills and experience.
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Our BA (Hons) Stage Management degree provides in-depth, practical training; we aim to produce confident graduates who are ready for a successful career in the industry as soon as they leave us..
Our focus is on application, so we include live case studies, guest lectures and speakers, and you have opportunities to put your skills in to practice with consulting and taking part in competitions. .
The Human Resource Management degree will provide you with a comprehensive understanding of current theory and practice relating to employment relations and Human Resource Management (HRM).
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Trade, manufacturing, sourcing, global production — every item you touch and use, from your toothbrush to your telephone — has a complex story of parts and pieces that brought the functioning item to you..
At UIC, students in our management program develop essential skills and knowledge to become industry leaders. To prepare students for business leadership, we ensure students..
A Bachelor of Science in Marketing from UIC Business prepares students for careers in advertising and communications, marketing research, product management, and sales leadership..
The Supply Chain and Service Management (SCSM) concentration prepares students for critical jobs prominent in the Massachusetts economy and the global economy. .
The purpose of marketing is to find and keep customers.. Employers in today’s economic environment actively seek competent, committed individuals for a variety of upwardly mobile careers in the field of marketing..
The Leadership and Organizational Change (LOC) concentration allows students to explore and develop critical managerial skills in decision making, conflict management..
This course uses readings and case studies to assess and evaluate alternative approaches in staffing, training, organizational development, performance appraisal, compensation, benefits, labor relations, and collective bargaining..
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