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Understand the big picture of the marketing world, rather than just a small part of it. Develop the skills and knowledge to proactively attract and keep consumers.
Marketing is an exciting and diverse world. In this master’s program, we present the newest trends of the profession in order to provide a deeper understanding of marketing processes and an overview of the latest developments. In addition, you get a perspective that prepares you to adapt to the ever-changing business environment quickly and creatively, and find the most appropriate solutions in accordance with the brand and the target group.
WHAT CAN YOU STUDY WITH US?
After laying the theoretical foundations, we facilitate your understanding of contexts through case studies and practical examples and enable you to think in complex systems and marketing processes.
During the training, you may get the Google Ads Fundamentals Certification, which will be a highlight in your CV.
You will get to know software programs that help you achieve great results in marketing and analyze big data – for example, the SalesManago CRM and marketing automatization system.
You can expand your knowledge with unique elective subjects such as Copywriting and Creative Strategy Basics, Event Management, Creative Industries, ICT, and Creative Media.
In addition to METU educators, you will learn from practical experts who are renowned representatives of their profession.
Entry Requirement
Degree Requirements:
Upper-intermediate command of English (no language exam is mandatory, each student will be assessed during the online interview)
Bachelor’s degree or above in any related field
Motivational letter
Fees
EU-Students: 2200 EUR/semester (includes the Member States of the EU EEA and Turkey)
Non-EU Students: 2600 EUR/semester
This information was accurate on : 27/01/2021 Please contact us for more information about this courses
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