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An understanding of theories and concepts that underpin effective marketing and the practical skills required to commence a dynamic career in digital marketing.
This programme is specifically designed to provide students with:
A comprehensive understanding of frameworks and strategic planning techniques for the management of business information analytics in the marketing arena.
Familiarity with a broad range of digital marketing technologies and how they are applied in practically infused digitized settings.
The ability to critically evaluate and recommend appropriate digital tools and techniques in utilizing the plethora of social media platforms in optimizing market potential.
Entry Requirement
Admission Requirements:
Programmes
General Requirements
DIRECT ENTRY TO LEVEL 1 OF THE DEGREE:
STPM
2 Passes in STPM with a minimum Grade C (GP 2.0) and a Pass in English and Mathematics at SPM Level or its equivalent
A-LEVEL
2 Passes in A-Level with a Pass in English and Mathematics at SPM/ O-Level/ IGCSE or its equivalent.
UEC
5 Grade B’s in UEC with a Pass in Mathematics and English.
FOUNDATION/ MATRICULATION
Passed Foundation programme (minimum CGPA of 2.0).
DIRECT ENTRY TO LEVEL 2 OF THE DEGREE:
DIPLOMAS
Successful completion of the APU/APIIT Diploma or
Successful completion of studies in another recognised institute with academic credits equivalent to Level 1 of an Honours Degree (Subject to the approval of the APU/APIIT Academic Board)
* The requirement to pass Mathematics and English subjects at STPM, A-Level and UEC can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievement.
English Language Requirements:
IELTS: 5.5
TOEFL IBT: 46-59
Pearson (PTE): 42
MUET: Band 4
(Only Applicable to International Students)
Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by the Malaysian Qualifications Agency (MQA).
Fees
Malaysian Students:
Year 1: RM 28200
Year 2: RM 29000
Year 3: RM 29800
Total: RM 87000
International Students:
Year 1: RM 28600 (USD 7330)
Year 2: RM 29700 (USD 7615)
Year 3: RM 29900 (USD 7670)
Total: RM 88200 (USD 22615)
This information was accurate on : 04/02/2021 Please contact us for more information about this courses
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Digital Media Design will teach you high-level industry production skills including coding, 3D modeling, UI/UX (user interface and user experience) design, creative practice and design skills..
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Train to be a Musical Theatre performer and experience real-world work-based learning with Theatre Royal Plymouth while enjoying all the benefits of campus life at University of Plymouth..
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This media, culture and journalism degree focuses on the relationship between the media, society and culture, and its role in understanding who we are..
You will produce content for online, print, social media, television, and radio and develop highly transferable media communication skills alongside gaining an understanding of the social, political..
This course equips you with the skills you need to become a professional actor; continually stretching and challenging you to reach new levels of personal achievement and self-discovery..
Explore the fundamentals of technology in film, from narrative, composition and film theory to camera testing, designing digital production workflows and post-production. .
Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications.
We’ve developed this multidisciplinary course to combine computing and digital media. This enables you to leave university as a versatile graduate with a mix of computing, technical and content creation skills..
Adding a good dose of business understanding to technical competence and creative flair, this digital media course explores web and rich internet application development, animation, three-dimensional modelling and video production..
This cutting edge new BA (Hons) Film and Screenwriting degree course will develop your skills across key film studies and screenwriting debates and conventions..
This cutting-edge BA (Hons) Film Studies degree course will develop your awareness of key film studies debates, production practices, and industry conventions..
Our BA (Hons) Graphic Communication course expects you to stand out through your imaginative thinking, passion and commitment to new ideas and international perspectives..
This course meets with the needs of the modern jazz performer – it places emphasis on practical work, with the majority of time dedicated to one-to-one lessons, small group coaching and private practice..
You’ll get the chance to develop the skills you’ll need to cover stories for print, digital, TV and radio, as well as exploring the global impact of journalism on audiences..
Recognised by the Chartered Institute of Marketing our BA (Hons) Marketing degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing..
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. .
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation..
This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation..
BA (Hons) Media Production develops the key skills you’ll need to enter the profession, alongside a range of transferable skills, which will help you gain employment in a range of careers. .
The focus of our undergraduate music course is to help you realise your potential and become the best musician that you can be, with the support of an encouraging creative environment. .
The programme is tailor made for anyone seeking to develop a career in music, or with an interest in music as relating to wider creative and cultural industries..
You’ll get the chance to develop the skills to cover a range of music stories for print, digital, TV and radio, including covering live events, interviewing key figures and running collaborative liveblogs. .
You’ll leave with a valuable blend of creative ability and practical skills in music production, alongside solid business awareness and a strong understanding of technology. .
On our BA (Hons) Photography course will develop a creative, professional identity and signature style by combining technique, theory and ethical practice with experimentation..
With close industry links, the BA (Hons) Public Relations and Media course provides you with the skills and knowledge that today’s PR professionals need in a fast-moving media environment..
You’ll get the chance to develop the skills to cover a range of sports stories for print, digital, TV and radio, including covering live matches and competitions, interviewing key figures and running collaborative liveblogs..
In Film Practice you’ll learn the foundational skills of filmmaking, then specialise in Cinematography, Writing/Directing or Editing, and Post-Production, honing skills that will make you a valuable asset in the film and media industries..
Consistently rated as one of the top film studies programmes in London, this dynamic and wide-ranging course combines film theory, world cinema studies and digital video practice to give you a comprehensive, critical study of film..
On this course you’ll learn the essential skills required to work in the games industry, as well as developing your creativity under the guidance of passionate games industry experts..
On this course, you'll learn to produce engaging multimedia content, grounding your investigative pursuits in issues of development and under development, conflict and conflict resolution, war and terrorism, globalisation and activism..
The course aims to produce confident and flexible graduates who are digitally literate with an innovative and self-reflexive approach to their journalism practice..
Learn to produce engaging multimedia content, grounding your investigative pursuits in political theory, political science, political economy, area studies and international relations..
You will be encouraged to attend and participate in these events to enhance your learning experience and meet with researchers, practitioners, and campaigners..
The programme enables you to discover and develop your potential in a range of creative and technical roles and graduate with either a BA or BSc award..
This dynamic course will allow you to experience a digital landscape combined with entrepreneurial skills to ensure you are ready for your selected industry..
You will study, learn and train with leading industry professionals in the heart of London’s cultural quarter working in close proximity to, and with, some of the worlds’ most respected theatres and companies..
In this course, you’ll have the chance to make your own films in groups. You’ll develop your skills in our media services suite which has industry-standard facilities..
If you have a passion for theatre and would like to learn how to bring your ideas to life on stage, Brunel’s Theatre course will equip you with specialist skills in a range of performance genres.
Storytelling is part of every culture and reveals much about a person’s lived experience, values and aspirations within a given time, whether presented as drama or prose on a page.
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Do you want to work in an industry which creates moments of temporary escapism on stage or on screen for captivated audiences? If so, the Film Production and Theatre BA at Brunel is the course for you. You will be able to combine your love for the theatre with your passion for films and turn your creativity into a fantastic fulfilling career.
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The Theatre and Creative Writing BA is ideal if you want to learn more about the richness of theatre past and present while incorporating your passion for creative writing..
Brunel’s BA Journalism (Communication) degree combines a strong academic background in communication and culture with a broad range of essential journalism skills..
Our Music BA degree has been designed to develop your particular interests in music-making. It aims to equip you with a solid grounding in the craft of creativity which reflects the diversity of musical styles and genre in today’s world..
A Bachelor of Science in Marketing from UIC Business prepares students for careers in advertising and communications, marketing research, product management, and sales leadership..
The purpose of marketing is to find and keep customers.. Employers in today’s economic environment actively seek competent, committed individuals for a variety of upwardly mobile careers in the field of marketing..
The media arts curriculum explores the creative tension between individual expression and the social and political forces that shape mediated networks within culture..
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